Case study: A 60% CTR and still counting

Posted: August 5, 2010 in Marketing and Customer Portfolios
“This is a case study about Pioneer Electronics, Inc. and how it faced the challenge of promoting its new in-dash navigation models.

I hope this case study can be part of you sources of new ideas.


People in online forums are highly receptive to product messages. See how one electronics manufacturer tapped into this opportunity to target influential automotive enthusiasts.

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